Thursday, February 10, 2011

Seth Godin: Appreciating The Value of Small Failures

In the following short video Andrew Keen of TechCrunch interviews blogger and best-selling author Seth Godin.

Godin calls the times we live in, "times that anybody or anywhere now has the ability to make something that matters." He answers the question what should people do, with "They should fail!"

According to Godin, people should fail small, and they should fail often. Because if one can fail in small ways frequently, one will discover that it's not fatal. Because cost of failing is going down.

The goal is to take your successes to keep things going, but the goal is to search for new successes -- that choice creates the risk (or the chance) of failure. And that "chance of failing" is what makes it worthwhile. It also makes progress and innovation possible.

Enjoy this short video interview:



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