Tuesday, March 20, 2012

Palm Coast has an All-Star Email Marketing Provider

Office Divvy ™ has been named as a 2011 All-Star Award recipient by Constant Contact!

To date, we have used many email broadcast platforms, but settled on Constant Contact four years ago for their commitment to email broadcasting compliance, customer service, and small business.

As a Constant Contact Business Partner, we also providing email marketing solutions to multiple startups, small businesses, and non-profits.

The Constant Contact's 2011 All-Star award recognizes Office Divvy ™ based on multiple achievements such as consistent high open rates (greater than 25%), click through rates, and low bounce rates; regular contact our audience, using tools to increase email list participation on facebook, and generating and acting on email response reports.  The award puts Office Divvy ™ in the Top-10% of Constant Contact subscribers.

Whether you're located in Palm Coast and Flagler County, elsewhere in Florida, or anywhere across the United States, feel free to contact us to learn more about our email marketing, social media, and web-design and online strategy services and for a free, confidential consultation: 1.888.533.4889.





Why Videos Go Viral?

Did you know even the most watch videos --like Sh*t Girls Say, or the "Friday Song" by Rebecca Black that you might remember seeing on Vimeo, YouTube or elsewhere, did not necessarily start out being popular.

But then, why and how these videos go viral?

According to YouTube Trends manager Kevin Allocca, there are three reasons why videos go viral:

Rebecca Black’s “Friday” was on YouTube with not many views until people of influence like Jimmy Kimmel found them, and started sharing or showing on TV. And when that happens, kaboom! You have a viral video.  Allocca calls this the Tastemaker effect.

When a video starts becoming popular, others adopt it, edit it, and create versions.  With “Sh*t Girls Say” when the video climbed in views, there had been many variations made by others.  Alocca calls this the Communities of Participation effect.

And the last reason a video goes viral according to Allocca is due to Unexpectedness. A video starts out one way and something shockingly or ridiculously unexpected happens in the video, that creates the sharing by the masses.

Here's the presentation and speech from YouTube Trends Manager Kevin Allocca: